Oh no, Sweden didn’t make it to the European Championship 2024. So what team – nation – should a swede root for instead? How do you even decide something like that? Could this monumental decision come down to a not so nice memory, some sort of wrongdoing or horrible experience from your past? Yes, Oddset think’s so!
One question
Throughout the campaign, in every unit, we asked the same question: Vilka håller du på? Who are you rooting for? We also created like million different DOOH, each one talking about the relevant games for that day/evening.
And SoMe
On Social Media, we gave our audience a short moment to respond to our question. The crazy things you can do with technology these days!
Behind the Scenes
More work
Polarbröd – A simple sandwich for hard topicsProject type
IG – The Trading RingProject type
IG – No Toy ToolsProject type
Stryktipset – A traditionProject type
Halebop – Unlock to unboxCampaign
Stryktipset – StryketkryssetProject type
Polarbröd – Simple Sandwich TributeProject type
Polarbröd – Sweden's Most Beloved BreadProject type
Oddset – Wake Up to the World Cup!Project type
Halebop – BopcastProject type
Trygg-Hansa – Trygghet för livetProject type
Oddset – Which is your second team?Project type
Oddset – Dreams of EuropeProject type
SVT – Vote with your heartProject type
Friends – Bullying Out of HomeProject type
Peak Performance – Catch the magic hourProject type
Get in touch!
New biz enquires
klas@perfectfools.com
Join us
work@perfectfools.com
General
info@perfectfools.com
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