May 17th, 2010
The PUMA Index produced for Droga5 won a Silver Pencil at the One Show Interactive.
See all winners here.
May 14th, 2010
May 11th, 2010
Just over a week to go and there’s only a small handful of tickets left to this year’s Portfolio Night Stockholm. Are you an aspiring creative? Portfolio Night is your chance to meet and gather valuable feedback from experienced creative directors from many of the industry’s top agencies, including: Acne, B-Reel, CP+B, Garbergs, Great Works, North Kingdom, Ogilvy, Perfect Fools, Saatchi & Saatchi, Åkestam Holst and more. Play your cards right and you could go home with a great new job. Portfolio Night is sponsored by Adobe.
More information and tickets available online here.
May 7th, 2010
Do you think you have the most boring job in Sweden? If so, the Swedish union Unionen invites you to compete for a full career makeover by spilling your guts anonymously, TV interview style. Perfect Fools and Ester Stockholm have created a campaign site that uses distorted text-to-speech voices and a selection of pre-filmed character silhouettes and backgrounds to create unique videos from each visitor’s own story.
Try it for yourself here (Swedish) or check out already generated films here.
Unionen: Hur vill du jobba i morgon?
May 7th, 2010
“Imagine a world in which most of the brand information that reaches us is immediately relevant to our individual needs and interests, has some form of direct value and is honest in its approach. Advertising like that might even be likable” writes Perfect Fools’ Patrick Gardner today in Creativity’s CATScan, here.
Gardner is one of the speakers at the next Creativity & Technology (CaT) conference held by Creativity in New York on June 10. Find more info and full list of speakers here.
May 3rd, 2010
Monoskiing is a hit in Switzerland – or at least it is at the Golden Award of Montreux – where Dreaming in Mono for McDonald’s was awarded with a Gold medal in Web during last week’s festival. Pacifico Alarm Clock produced for Creature Seattle was among the finalists, also in Web. See full listing of winners for 2010 here.
April 23rd, 2010
April 15th, 2010
For the second year in a row Perfect Fools has been selected by Campaign Magazine (UK) as one of the world’s leading independent agencies, out of a total of 13 agencies globally from all disciplines, not just digital.
Check out a web feature here.
April 14th, 2010
McDonald’s Dreaming in Mono, H&M Spring Fashion and The PUMA Index (produced by Perfect Fools for Droga5) are Webby Awards Honorees in ‘Integrated Campaigns’, and ‘Websites – Fashion’ respectively. Full list of Webby Honorees for 2010 found here.
April 1st, 2010
Last night PF celebrated our 8th birthday with an all-out attempt to destroy our brand new office. And we came close to succeeding. Thanks to everyone who joined us for making it a party of epic dimensions. We love you, man! Now if only the room would just stop spinning for a minute …
