The Transparency Checkup

The Transparency Checkup

A campaign for  TRYGG-HANSA

How transparent are you?

How transparent are you?

In Sweden over 72% of the population are active on social media - often in front of an audience of friends. But sometimes seen by people we’ve never have heard of. According to international research social media increases your vulnerability and exposure to everything from home burglary to identity theft. Trygg-Hansa, one of Sweden’s biggest insurance companies, wanted to lift this question.

The transparency Checkup analyze your social media and see how open your are to the rest of the world. After connecting you account to the Transparency Checkup, we analyze your privacy settings, personal information you share, who can see your posts and where you checked in. All this calculated into a transparency score, giving users a unique insight into how open they are to the rest of the internet

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Perfect Fools

Torsgatan 2
11123 Stockholm
Sweden

New biz

Klas Lusth (CEO)
klas@perfectfools.com

Ann Ystén (CEO)
ann@perfectfools.com