We created the social media concept Around the Globe, where we followed Jarlsberg around the globe and was inspired by tasty recipes and national dishes with a cheesy twist. And as we travelled from country to country, we discovered how our cheese has become an unexpected part of global culture.
We identified 13 relevant national dish and cultural differences between the countries, in order to create an execution that would not only be a post in a news feed, but something that broke through and created a reaction based on our long lasting “friendly” animosity between the countries.
Selected Works
Bullying DOOHsFriends & Ocean Outdoor
Trygghet för livetTrygg-Hansa
Sjungande KommentatorerStryktipset
It's just fruit.Froosh
<3 RegnHalebop
PIX!Trav & Galopp
Stryktipset LeagueStryktipset
Visual IdentityHalebop
Grönborg LiveOddset
Janne WalkOddset
The Junior ForecastKronans Apotek
Prix d’AmériqueTrav & Galopp
Flyg Med MondoAR Filter
The Sweden/Iran shirtOddset
Street TalkFaktum
Road to GoldOddset
Catch Magic HourPeak Performance
Oddset TestsODDSET
Oddset ProfilesODDSET
The Alcohol ContractIQ Initiativet
Come in and talk to usKronans Apotek
Keep in touchHALEBOP
Do whateverHalebop
Bake the world a better placePOLARBRÖD
The Memory CloudTRYGG-HANSA
The Transparency CheckupTRYGG-HANSA
Lifebuoys that save livesTRYGG-HANSA
Searching for TottenhamSTRYKTIPSET
The Lust GeneratorKronans Apotek
The React RelayNike
Erotic Short PodsKronans Apotek
Premier HaircutsSTRYKTIPPSET
Sweat IncludedUrbanears
The book of Swedish FlatbreadPOLARBRÖD
SingellivTV4
Kauko CafeHelsinki Design Capitol
Torsgatan 2
11123 Stockholm
Sweden
Klas Lusth (CEO)
klas@perfectfools.com
Ann Ystén (CEO)
ann@perfectfools.com