Prix d’Amérique is the largest and the most important trotting race in the world. It’s crazy, prestigious, fun, exciting. The Swedish trot community love it, and every year some travel all the way to Paris to witness the event in person.
This year, that’s impossible due to the corona travel restrictions. So, together with the creative design studio Superfiction in South Korea, we made an ad that captures some of the Prix d’Amérique magic, giving trot lovers a way to at least dream their way to the biggest event of the year.