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Citroën DS5 Twitter Race won Silver in ‘Social Media Campaigns’ at this year’s Lovie Awards, where Perfect Fools CEO Patrick Gardner also served in the jury (no connection, we swear!). The campaign involved live-streaming from inside a Citroën DS5 car driven according to directions tweeted by an online audience. Perfect Fools produced the campaign for Euro RSCG Amsterdam.
Read more about the Lovie Awards winners here.
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