Swarovski: Sparkling Personals

More love from Perfect Fools! Do you want to go on a date on Valentine’s Day, but haven’t found that special someone yet? Enter Swarovski, here to help you find your perfect valentine.

With the Facebook application Sparkling Personals you can show your most sparkling self and share on your profile. One click is all it takes, and the app will generate a selection of three enticing personals, custom-made for you with text and photos showing you in your best light.

Create your own Sparkling Personal here.

Heineken: The Serenade

Valentine’s Day is around the corner, and if you don’t have a date lined up fret not – this year Heineken is coming to the rescue!

Building on the ‘Open Your World’ campaign of last year, Wieden+Kennedy Amsterdam extends the party introduced in the spots “The Entrance” and “The Date” into social media, with The Serenade Facebook app made by Perfect Fools.

The Serenade app lets you ask a Facebook friend out on a date via a personalized serenade performed by Bollywood-style crooner Paul “Kiss” Kissaun, who you might remember from “The Date”. You answer a few questions about why you want to go on a date, what you will do etc., and your answers form the lyrics of your serenade (a total of 640 combinations are possible). You post the serenade on your desired date’s wall, who can choose to answer ‘yes’ or ‘no’ with a short Asian-flavoured film clip.

The app is now live, well in time for Valentine’s! Create your own Serenade here.

World Design Capital 2012 Helsinki: Kauko installation

Helsinki has been elected ‘World Design Capital‘ of 2012 and invited Hasan & Partners and Perfect Fools to help spread the word and raise awareness around the importance of design. Design is all around us; the chair you sit on, the lighting in your room and the height of your screen relative to your eyes. To enable the public to explore the relationship between good and bad design, how about letting them control these design aspects, to find out work works and what doesn’t?

This idea came to life – literally – with the interactive popup café Kauko, built by GP UdstillningsDesign. A seemingly normal café serving normal coffee, but with an important twist – its furniture, service and atmosphere can be remotely controlled via a website in real time. (Kauko is Finnish for “remote control”.)

For the coming weeks Kauko will be located in Helsinki’s biggest mall Forum, before moving on to the next location. If you’re around, make sure to stop by for a cup of coffee (and don’t be surprised if you like Alice suddenly find the table far down below you!)

Would you rather control the café yourself? Head to youdesign.fi and create some good or bad design for the visitors – your pick!

Scotch & Soda: ‘Thanks, we like you too’ installation

Amsterdam-based fashion brand Scotch & Soda is going against the tide of companies chasing Facebook ‘Likes’ – instead, they thank their loyal fans through “liking” them back.

In the campaign by Perfect Fools, Scotch & Soda Facebook fans are celebrated in a digital installation in their flagship Amsterdam store. On a digital window display, fans names animate in a handwritten style across iconic black and white Scotch & Soda images selected from the current season’s collections.

The installation was unveiled on Tuesday 13 December at Scotch & Soda’s Heiligeweg store and will run through the peak Christmas period until January 2.

Converse: Wall to Wall

For Wall to Wall Converse paired top street artists with walls in some of Europe’s most culturally vibrant cities, all in the name of bringing art to the streets.

The project has rolled through Naples, Gent, Lyon, Barcelona and Manchester – where a dockland building, gallery front, nightclub façade and and two massive city murals played canvas to our artists and their creative expression. Check out Jango Jim, Steven Burke, Otone, Hitnes and Faunagraphic performing their amazing wall transformations here:

Gent – Jango Jim
Lyon – Steven Burke
Barcelona – Otone
Naples – Hitnes
Manchester – Faunagraphic

The project was made by Perfect Fools in partnership with Charly Inc.

Citroën: Twitter Race

Euro RSCG Amsterdam and Perfect Fools have created the world’s first Twitter Race. On November 17 Twitters users have the chance to win a new Citroën by tweeting the driver into where to go next, and then being the first one to re-tweet once the journey is up. The tool aggregates real-time tweets tagged with #ds5race, while a live videostream from inside the car will broadcast on the Citroën NL Facebook page. The event takes place in Amersfoort, Netherlands, and is part of the launch marketing activities for the new Citroën DS5.

Nikon: Camo Bear film

Nikon recently released COOLPIX AW100 – a shock, water and freeze proof consumer camera. As part of the online campaign Perfect Fools created the ‘Camo Bear’ film, a 90-second short designed to demonstrate how hardwearing the camera is. The hero of the film is Camo Bear, a camouflage-coloured, extreme sports enthusiast who lives life to the max.

In the film, we see the bear doing tricks on the ski slopes, on BMX and while surfing. However, those wearing the Camo Bear suit are in fact top extreme sportsmen: French freestyle skier Julien Lange, champion Portuguese BMXer Daniel Americo, and Lisbon-based surfer Miguel Fortes.

See the film embedded above or on Nikon’s YouTube channel. A ‘Behind the Scenes’ film you find here. Film production by mind’s eye.

Take Me I’m Yours

For all the love hungry people out there, Perfect Fools is happy to present Take Me I’m Yours – the Facebook app that says what you REALLY mean.

Interested in more than just plain old friendship, but don’t dare to take the next step? Just TM a friend and as soon as (but not until) they TM you back, you’ll both find out. It’s easy and completely free.

Try TMIY here.

(Big thanks to Hyper Island Manchester for the lovely TMIY film, and Daniele Fiandaca and Creative Social Labs for the original concept!)

Bahco World

Professional tool maker Bahco has just launched their new social hub – Bahco World – created by Perfect Fools. Here you’ll find the latest in the world of Bahco, including new products, ideas and inspirational portraits where Bahco is capturing extraordinary mechanics around the globe.

Visit Bahco World here.

Nestea: Start-O-Matic

Encourage a friend to start something new with the latest in persuasive innovation — the Start-O-Matic facebook app, created with Wieden+Kennedy London for Nestea.

Single out a friend you think should get going on something, and invite up to eight mutual friends to contribute with photos and personalized messages and video clips. The app then assembles everything together with graphics and music from a selected theme into a ‘Start-O-Matic’ film, delivered straight to your unknowing friend!

Start something here.