The PUMA Index produced for Droga5 won a Silver Pencil at the One Show Interactive.
See all winners here.
Monoskiing is a hit in Switzerland – or at least it is at the Golden Award of Montreux – where Dreaming in Mono for McDonald’s was awarded with a Gold medal in Web during last week’s festival. Pacifico Alarm Clock produced for Creature Seattle was among the finalists, also in Web. See full listing of winners for 2010 here.
McDonald’s Dreaming in Mono, H&M Spring Fashion and The PUMA Index (produced by Perfect Fools for Droga5) are Webby Awards Honorees in ‘Integrated Campaigns’, and ‘Websites – Fashion’ respectively. Full list of Webby Honorees for 2010 found here.
Sweden’s 100-wattaren, which honors advertising effect, has awarded Crime Medicine a 50-watt prize in the social issues category. Crime Medicine, an online campaign produced by Perfect Fools for Granath Euro RSCG, builds on an interactive documentary format to educate the Swedish public about the danger of counterfeit drugs sold over the Internet.
Another prize for “The Unloader”, produced by Perfect Fools for farfar: Silver in Online Branded Content at London International Awards.
Read more about The Unloader here.
The Nokia Eseries campaign “The Unloader”, produced by Perfect Fools for farfar, has been awarded a Grand Prix in ‘interactive’ at Cresta International Advertising Awards.
Perfect Fools’ Under Armour 11 campaign to launch the US performance brand’s Dominate & Create football boots is hotting up prior to the new season kick off.
The boots, Under Armour’s first foray into football, have been nominated for an award by one of the UK’s leading online football sites, Footy-boots.com. Billed as the Oscars of the football kit world, the UA Dominate Pro is shortlisted for the Safest Football Boot of the Year (best protection) and Most Innovative Football Boot Feature of the Year (UA Armour Form).
The boots were put through their paces by the “UA11”, our test team of Europe’s top pro-am players – guys who are professional in all but name. You can see the boots and what the UA11 think of them in a series of video documentaries at our campaign website. If you like what you see then cast your vote here.

The AEG-Electrolux Noise Awareness campaign won a Gold Media Lion in Cannes! We produced the website for the campaign, which let visitors interact with realtime sound-level data continuously fed to the site from large physical billboards placed in major European cities. The site’s not live anymore, but you can read more about it here (and the Media Lions here).


The Mentos KissCam campaign Perfect Fools made together with BBH London was awarded with an interactive gold medal in the Confections/Snacks category at New York Festivals Awards. Another gold medal was awarded to the Nokia Unloader campaign, produced by Perfect Fools for farfar.
See Mentos KissCam here, Nokia Unloader and the complete winners’ list here.










