The PUMA Index

September 23rd, 2009, Latest work

The PUMA Index

Turn up the heat when the market goes cold with The PUMA Index!

Perfect Fools helped Droga5 create this visual stock ticker showing the market changes in the US, Australia and Germany using Puma Bodywear. When the market dips or rises significantly, the models respond on your screen by showing off more clothes if the markets go up, or less on a bad day.
The models’ actions are controlled by up-to-the-minute live intraday stock data.

Of course you can bring The PUMA Index with you, wherever you go, with The PUMA Index iPhone application—available for free via the iTunes App Store.