Grand Slam to Perfect Fools for Lincoln

December 21st, 2006, Awards

Perfect Fools pulled off a web grand slam today, when our production Lincoln: Reach Higher for Wunderman – Team Detroit earned both Adobe Site of the Day and Favourite Website Awards Site of the Day – on the same day!

Thanks to the folks at Adobe and Rob at the FWA for the kind honors, and thanks to Wunderman – Team Detroit for the awesome opportunity, you guys rock!

Bronze at Eurobest

December 7th, 2006, Awards

The Saab Pilots Wanted online campaign, produced by Perfect Fools for Lowe Tesch, picked up a bronze in the Interactive category at this year’s Eurobest European Awards for Creative Excellence.

For more info click here to check out the Eurobest site, or take a look at the Pilot’s Wanted campaign here.

Curtis Lebron + Fredrik Heghammar + PF = true

November 20th, 2006, Perfect Fools

Perfect Fools is proud to announce the addition of two major talents to our team.

Curtis Lebron (aka Curtis Nishimura) has previously worked as Head of New Media at Benetton’s creative think tank Fabrica in Treviso, Italy. He joins us most recently from Odopod in San Francisco, where he was Senior Designer.

Fredrik Heghammar returns to Perfect Fools after a stint at Garbergs, where he was Web Director.

Curtis joins us as an AD, while Fredrik will now be Senior Project Leader and Head of Production. Welcome and welcome back respectively!

PF sponsors Se7en Summits expedition

November 10th, 2006, Perfect Fools

They’re two wild and crazy Swedes: Martin Letzter and Olof Sundström have made it their mission to be the first in the world to climb and then ski down the highest mountains on each of the seven continents – the so-called Seven Summits.

So far they’ve successfully completed Elbrus (Europe), Denali (North America), Aconcagua (South America), Kosciuszko (Australia), Kilimanjaro (Africa) and Everest (Asia). Now they’re off to Antarctica, to the world’s most remote peak, Mt. Vinson, to wrap up the project.

Perfect Fools has sponsored these kindred fools with a new website. Follow their progress over the next two months at

David joins Perfect Fools

October 12th, 2006, Perfect Fools

Perfect Fools’ newest member is technologist David Genelid. David is one of those rare talents who totally rules the intersection between Adobe Flash and advanced, back-end server technologies. He joins PF after working freelance, from his own company Spenat, on a string of awesome productions this last spring.

A big welcome, David!

London International Awards

October 10th, 2006, Awards

For the second year running Perfect Fools has been shortlisted by the London International Awards. This time it’s for the Samsung ‘Take a stand for slimphones’ campaign. Check out the awards here.

Thanks again to the awesome folks at Samsung for really pushing the edge with this campaign! featured in new design book

September 13th, 2006, Press

“Web Design: Flash Sites”, the new Taschen book (2006) edited by Julius Wiedemann and with a forward by Favourite Website Awards Principle Rob Ford, has a fine feature on the first Ford discusses the site’s pioneering use of page-turning navigation.

Buy the book here.

Cresta nomination

August 21st, 2006, Awards

We know: it’s starting to get a little repetitive. So we’ll keep it short. The Samsung SGH-D600 Mystery has been shortlisted, this time at the Cresta Awards. There, we said it.

More info here.

Flashforward Austin

August 15th, 2006, Events

It’s soon Flashforward time again. For the 16th version of the venerable conference the folks at are tucking in to Austin, Texas.

Perfect Fools has contributed with two Flash Film Festival judges (Tony and Patrick), as well as one festival finalist (Saab Aero X, Navigation).

… and at Cannes!

July 20th, 2006, Awards

The Samsung SGH-D600 Mystery picks up a nod at the Cannes Lions International Advertising Festival, also known as “the World Cup of Advertising”.

The D600 Mystery is shortlisted in the Cyber Lions Consumer Products & Services category. Congrats again to all those who helped this innovative campaign see the light of day, including the project teams at PF and JWT, and most of all our awesome client Samsung.

Read more about  Cyber Lions 2006 Shortlist here.